A Guide to Blogger Relations
Table of Contents:
- Building a Bridge Between Your Story, Bloggers, and People I
- Building a Bridge Between Your Story, Bloggers, and People II
- The Challenge of Social Media
- Brand in the Internet Era
- How Bloggers Can Work with PR People
- Outing Bad PR
- Advice on Media and Blogger Relations
- Blogworld Expo: Building Relationships with Bloggers
- The New Rules for Breaking News
- The New Rules of Breaking News, Beware of Embargoes
- Dear Chris Anderson, an Open Letter to Make Things Right
Download: http://docs.thinkfree.com/docs/view.php?dsn=842061
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